How to Be an Effectve Business Networker, Online
I’m going to start off by talking about the WRONG way to network and the RIGHT way to network on the Internet.
WRONG: Spam people by promoting your product, YOU YOU YOU YOU YOU. No it’s not about you, sorry.
RIGHT: Offer useful information, and useful products and services that help others.
Knowing this off the bat, we an tailor our networking online the right way.
Just think of it: You wouldn’t show up to a networking event and ask people to buy on the spot without getting to know them a little first, would you? Well, the most effective way is to develop a RELATIONSHIP with people who will be buying your products.
How We Build and Establish Online Relationships
First things first, make sure you are where your clients are. Facebook, Twitter, Youtube, Google +, LinkedIn are the five major social media networking sites. The problem is that the majority of entrepreneurs and marketers do not know how to leverage this benefit.
It is not only having a flashy web site and a good product.
The More you Give the More you Receive
INTERACT- Get to know people on the internet, publish articles in your niche, become an authority figure for your target market. Be polite, professional, and informative. Avoid divisive topics (not all publicity is good for you!). Make sure people remember your name when they need your product or service.
Remember the 80/20 rule from business school? 80% of your revenue will come from 20% of your clients.
Be kind to everyone. You never know who is reading! Maybe that million dollar client is sitting behind that computer screen, just waiting to contact you.
WORD OF MOUTH ON STEROIDS
So now you have developed a relationship with potential customers, you publish good content. You are always willing to help and give advice. People will share your information or product because they LIKE YOU!
When people like you, they BUY and they tell OTHERS!
It isn’t rocket science, it’s just common sense. You want to do business with people you like, so it is for everyone on the planet.
BE PREPARED
To take advantage of the benefits of the Internet, be prepared to have professional looking content on the Internet. This includes a professionally designed website, blog, social media pages, etc. You must constantly update your pages, or people will not take your business seriously. Clearly connect content to your products, and let your content do a good job of “soft selling”. Nobody ever likes to be hard sold.
CONCLUSION
Online communities, when used effectively, allow you to increase your competitive edge. Build the right kind of relationships, and genuinely be interested in giving and helping others. Be kind to everyone, and when all these pieces fall in the right place, your Internet presence is going to skyrocket. Online customer loyalty will be yours for years to come!
Call Us Now: 800.719.9191
E-mail: info@exposuremediamiami.com
Photos courtesy of FreeDigitalPhotos.net by authors worradmu and jannoon028
The post Social Media Networking Online the Right Way appeared first on Internet Marketing Miami At ExposureMediaMiami.com.